Point 7 of the page-wording review. The pages no longer show their data structure as headings, and they no longer explain their own conventions. - Level 1 is one screen: claim, status badge, three figures, the technology row, and one sentence carrying one link. Measured in headless Chrome at 1440x900: 1404-1845 px tall before, exactly 900 px (no scroll) after, on all six area pages. - DocPage: no kicker line, no visible level label, no "Evidence for this page" heading or instruction note, no "Drill-downs" list, no "Status <word> - sentence" footer. The artefact table starts at level 2, under the heading "Artefacts"; the history timeline is level 2 only. - Landing page: "Start here" link text gone, "How to read this site" panel gone, the footer's status-label explainer gone. - Content, presentation only, no claim softened: the leading H1 that duplicated the page title removed from all 41 documents; level 1 bodies reduced to the constraint as ordinary prose plus the way in; "**Status: ...**" prefixes removed from the artefact stubs; "## Drill-downs" and "## Period and confidence" removed from the level 2 pages, with the cross-area links moved into the prose. - The six level 1 claims are now sentences with a subject, and use commas instead of middots. Same facts, no new ones. Not in this commit: the 35 level 2 and 3 claims still use the compact CV style. That is a voice decision for Sam, not a wording tidy-up. make validate: 41 documents, 0 violations. go test ./...: pass. (cherry picked from commit 03009f80fc7815ad7719412e125df9297a6e653f)
40 lines
2.1 KiB
Markdown
40 lines
2.1 KiB
Markdown
---
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id: history-client-wall
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area: history
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level: 3
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title: "Artefact — The client wall"
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claim: "Twenty-two agencies and twenty-three brands — the delivery record carried from the résumé rather than reconstructed from memory."
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confidence: historic
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period: "1999–2014"
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tech: [ActionScript, PHP, JavaScript, MySQL, XML]
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metrics: [{label: "agencies on the client wall", value: 22}, {label: "brands on the client wall", value: 23}]
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artefacts: []
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public: true
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last_verified: 2026-10-26
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tags: [history, clients, artefact]
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---
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The names are final; the layout, logo set and typography land in Phase 7 (the logo set is explicitly a Phase 7 decision).
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## The agencies
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Clemenger · Agency Republic · Brand Union · Jackpot Joy · Bryce Ford · RMG Connect · Sporting Index · Adventis Digital · Trinity Street · Inferno · SAS Design · Ogilvy · Wunderman · Illumina · Barkers · Mook · Pearsons · Penguin · Draft London · Behan Consulting · MCM Entertainment · Carsales
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## The brands
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Carlton Draught · Diageo · KPMG · McDonald's · Accenture · BBC National Archive · Bank of America · War of the Worlds · Madonna (Hard Candy) · PlayStation · HSBC · DHL · Reuters · Volvic · AutoCAD · Channel 4 · Pearsons · Shell · Stella Artois · Baileys Irish Cream · Parkgate Homes · Carlton Dry · Cottees Cordial
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## Corrections carried into this list
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- **Diageo**, not the "Diajio" spelling that appeared in the recovered site content.
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- **Baileys Irish Cream**, stated in full and spelled correctly.
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- The **BBC National Archive** engagement was an internal tool. It is described, and it is not illustrated with a screenshot, because no legitimately publishable image exists.
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## Count discrepancy — recorded, not smoothed over
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The summary material said twenty-three agencies. The recovered, verified list holds **twenty-two** names, and the count published above is the count of the list. If a name is missing, the number moves to twenty-three and this note is deleted; until then the smaller, checkable number is the one on the page.
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## When it is delivered
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Phase 7 for the visual treatment. Names and one-line descriptions are approved as recovered and corrected.
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