Point 7 of the page-wording review. The pages no longer show their data structure as headings, and they no longer explain their own conventions. - Level 1 is one screen: claim, status badge, three figures, the technology row, and one sentence carrying one link. Measured in headless Chrome at 1440x900: 1404-1845 px tall before, exactly 900 px (no scroll) after, on all six area pages. - DocPage: no kicker line, no visible level label, no "Evidence for this page" heading or instruction note, no "Drill-downs" list, no "Status <word> - sentence" footer. The artefact table starts at level 2, under the heading "Artefacts"; the history timeline is level 2 only. - Landing page: "Start here" link text gone, "How to read this site" panel gone, the footer's status-label explainer gone. - Content, presentation only, no claim softened: the leading H1 that duplicated the page title removed from all 41 documents; level 1 bodies reduced to the constraint as ordinary prose plus the way in; "**Status: ...**" prefixes removed from the artefact stubs; "## Drill-downs" and "## Period and confidence" removed from the level 2 pages, with the cross-area links moved into the prose. - The six level 1 claims are now sentences with a subject, and use commas instead of middots. Same facts, no new ones. Not in this commit: the 35 level 2 and 3 claims still use the compact CV style. That is a voice decision for Sam, not a wording tidy-up. make validate: 41 documents, 0 violations. go test ./...: pass. (cherry picked from commit 03009f80fc7815ad7719412e125df9297a6e653f)
2.1 KiB
id, area, level, title, claim, confidence, period, tech, metrics, artefacts, public, last_verified, tags
| id | area | level | title | claim | confidence | period | tech | metrics | artefacts | public | last_verified | tags | ||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| history-client-wall | history | 3 | Artefact — The client wall | Twenty-two agencies and twenty-three brands — the delivery record carried from the résumé rather than reconstructed from memory. | historic | 1999–2014 |
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true | 2026-10-26 |
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The names are final; the layout, logo set and typography land in Phase 7 (the logo set is explicitly a Phase 7 decision).
The agencies
Clemenger · Agency Republic · Brand Union · Jackpot Joy · Bryce Ford · RMG Connect · Sporting Index · Adventis Digital · Trinity Street · Inferno · SAS Design · Ogilvy · Wunderman · Illumina · Barkers · Mook · Pearsons · Penguin · Draft London · Behan Consulting · MCM Entertainment · Carsales
The brands
Carlton Draught · Diageo · KPMG · McDonald's · Accenture · BBC National Archive · Bank of America · War of the Worlds · Madonna (Hard Candy) · PlayStation · HSBC · DHL · Reuters · Volvic · AutoCAD · Channel 4 · Pearsons · Shell · Stella Artois · Baileys Irish Cream · Parkgate Homes · Carlton Dry · Cottees Cordial
Corrections carried into this list
- Diageo, not the "Diajio" spelling that appeared in the recovered site content.
- Baileys Irish Cream, stated in full and spelled correctly.
- The BBC National Archive engagement was an internal tool. It is described, and it is not illustrated with a screenshot, because no legitimately publishable image exists.
Count discrepancy — recorded, not smoothed over
The summary material said twenty-three agencies. The recovered, verified list holds twenty-two names, and the count published above is the count of the list. If a name is missing, the number moves to twenty-three and this note is deleted; until then the smaller, checkable number is the one on the page.
When it is delivered
Phase 7 for the visual treatment. Names and one-line descriptions are approved as recovered and corrected.